ONE DROP, ONCE A DAY,
FOR 24-HOUR RELIEF.
Patients report itchy eyes as one of the most bothersome allergy issues
That’s not surprising—71% of allergy sufferers experience ocular itch.1 Eye allergies occur when allergens land on the surface of the eyes and trigger the release of histamines. Yet many people don’t realize the root cause of their eye discomfort is allergy-related.
Relieve eye allergy itch with a targeted ocular approach
Oral antihistamines and nasal sprays can address broad allergy symptoms—but when patients present with ocular itch, those options aren’t targeting the eyes directly.
Recommend
Extra Strength Pataday®
for 24-hour eye allergy itch relief.
For patients seeking convenient, long-lasting allergy itch relief, Extra Strength Pataday® offers one drop, once daily, with relief that works in minutes and lasts a full 24 hours.2,3
Extra Strength Pataday works faster and outperforms Claritin® and Flonase® for eye allergy itch relief, even at 24 hours.4,5*
Based on conjunctival allergen challenge vs. Claritin Tablets and
Flonase Allergy Relief at 15 minutes and 24 hours post-treatment.
Recommend
Extra Strength Pataday®
for 24-hour eye allergy itch relief.
For patients seeking convenient, long-lasting allergy itch relief,
Extra Strength Pataday® offers one drop, once daily, with relief
that works in minutes and lasts a full 24 hours.2,3
Extra Strength Pataday works faster and outperforms Claritin®
and Flonase® for eye allergy itch relief, even at 24 hours.4,5*
Based on conjunctival allergen challenge vs. Claritin Tablets and
Flonase Allergy Relief at 15 minutes and 24 hours post-treatment.
How Extra Strength Pataday® works
Extra Strength Pataday® works at the source of eye allergy to relieve the itch by blocking histamine and preventing more histamine from being released.
Extra Strength Pataday® outperforms
Claritin and Flonase
Extra Strength Pataday® works faster and outperforms Claritin and Flonase for eye allergy itch relief, even at 24 hours,4,5* by addressing the problem at the source.
*Based on conjunctival allergen challenge vs. Claritin Tablets and Flonase Allergy Relief at 15 minutes and 24 hours post-treatment.
Help your
patients save $5
on the #1 doctor-recommended eye allergy itch relief drop†
Retail coupon pads sent directly to your office
†IQVIA – Share of Recommendations – Pataday (Jan 2025 – Dec 2025).
Help your
patients save $5
on the #1 doctor-recommended eye allergy itch relief drop†
Retail coupon pads sent directly to your office
†IQVIA – Share of Recommendations – Pataday (Jan 2025 – Dec 2025).
Explore Pataday® product options to help match
the
right relief option to the right patient
Take a closer look at each Pataday® product so you can help your patients find the Pataday® that’s right for them.
Extra Strength Pataday®
Formerly known as Pazeo®
One drop of this 0.7% olopatadine formula works fast and provides eye allergy itch relief that lasts a full 24 hours. It can be used once a day for relief that lasts all day and night.
Pataday® Once Daily Relief
Formerly known as Pataday®
One drop of 0.2% olopatadine formula works fast and provides eye allergy itch relief. It can be used once a day for relief that lasts all day.
Pataday® Twice Daily Relief
Formerly known as Patanol®
This 0.1% olopatadine formula works fast to reduce eye allergy itch and redness. It can be used twice a day.
FAQs
All three products feature olopatadine, previously the #1 prescribed eye allergy itch relief active ingredient, but at different concentrations.
Extra Strength Pataday® contains the highest concentration of olopatadine, 0.7%, and provides a full 24 hours of eye allergy itch relief in one drop.
Pataday® Once Daily Relief contains 0.2% olopatadine and provides up to 16 hours of eye allergy itch relief in one drop.
Pataday® Twice Daily Relief contains 0.1% olopatadine and provides up to 8 hours of eye allergy itch and redness relief in one drop.
Extra Strength Pataday® was called Pazeo®.
Pataday® Once Daily Relief was called Pataday®.
Pataday® Twice Daily Relief was called Patanol®.
No, the formulations are the same. Only the names and packaging have changed.
Offering Pataday® in stores and online provides easier access for patients to purchase the previously #1 prescribed eye allergy itch relief active ingredient. OTC options also mean no pre-authorizations or call-backs, and the cost is less than the previous average co-pay.
Drug Facts
| Active ingredient | Purpose |
|---|---|
| Olopatadine (0.7%)................................................................... | Antihistamine |
(equivalent to olopatadine hydrochloride 0.776%)
Use
Temporarily relieves itchy eyes due to pollen, ragweed, grass, animal hair and dander.
Warnings
For external use only.
Do not use
- if solution changes color or becomes cloudy
- if you are sensitive to any ingredient in this product
- to treat contact lens related irritation
When using this product
- do not touch tip of container to any surface to avoid contamination
- remove contact lenses before use
- wait at least 10 minutes before reinserting contact lenses after use
- do not wear a contact lens if your eye is red
Stop use and ask a doctor if you experience:
- eye pain
- changes in vision
- increased redness of the eye
- itching worsens or lasts for more than 72 hours
Keep out of reach of children. If swallowed, get medical help or contact a Poison Control Center right away.
Directions
- adults and children 2 years of age and older:
- put 1 drop in the affected eye(s) once daily
- do not use more than 1 drop in each eye per day
- if using other ophthalmic products while using this product, wait at least 5 minutes between each product
- replace cap after each use
- children under 2 years of age: consult a doctor
Other information
- only for use in the eye
store between 2˚ - 25˚C (36˚ - 77˚F)
Inactive ingredients
benzalkonium chloride 0.015%, boric acid, hydrochloric acid/sodium hydroxide (adjust pH), hydroxypropyl-gamma-cyclodextrin, hypromellose, mannitol, polyethylene glycol 400, povidone and purified water
Questions?
In the U.S., call 1-800-757-9195 or email [email protected]
Drug Facts
| Active ingredient | Purpose |
|---|---|
| Olopatadine (0.2%)................................................................... | Antihistamine |
(equivalent to olopatadine hydrochloride 0.222%)
Use
Temporarily relieves itchy eyes due to pollen, ragweed, grass, animal hair and dander.
Warnings
For external use only.
Do not use
- if solution changes color or becomes cloudy
- if you are sensitive to any ingredient in this product
- to treat contact lens related irritation
When using this product
- do not touch tip of container to any surface to avoid contamination
- remove contact lenses before use
- wait at least 10 minutes before reinserting contact lenses after use
- do not wear a contact lens if your eye is red
Stop use and ask a doctor if you experience:
- eye pain
- changes in vision
- increased redness of the eye
- itching worsens or lasts for more than 72 hours
Keep out of reach of children. If swallowed, get medical help or contact a Poison Control Center right away.
Directions
- adults and children 2 years of age and older:
- put 1 drop in the affected eye(s) once daily, no more than once per day
- if using other ophthalmic products while using this product, wait at least 5 minutes between each product
- replace cap after each use
- children under 2 years of age: consult a doctor
Other information
- only for use in the eye
- store between 2˚ - 25˚C (36˚ - 77˚F)
Inactive ingredients
benzalkonium chloride 0.01%, dibasic sodium phosphate, edetate disodium, hydrochloric acid/sodium hydroxide (adjust pH), povidone, purified water, and sodium chloride
Questions?
In the U.S., call 1-800-757-9195 or email [email protected]
Drug Facts
| Active ingredient | Purpose |
|---|---|
| Olopatadine (0.1%)................................................................... | Antihistamine |
(equivalent to olopatadine hydrochloride 0.111%)
Use
Temporarily relieves itchy eyes due to pollen, ragweed, grass, animal hair and dander.
Warnings
For external use only.
Do not use
- if solution changes color or becomes cloudy
- if you are sensitive to any ingredient in this product
- to treat contact lens related irritation
When using this product
- do not touch tip of container to any surface to avoid contamination
- remove contact lenses before use
- wait at least 10 minutes before reinserting contact lenses after use
- do not wear a contact lens if your eye is red
Stop use and ask a doctor if you experience:
- eye pain
- changes in vision
- increased redness of the eye
- itching worsens or lasts for more than 72 hours
Keep out of reach of children. If swallowed, get medical help or contact a Poison Control Center right away.
Directions
- adults and children 2 years of age and older:
- put 1 drop in the affected eye(s) twice daily, every 6 to 8 hours, no more than twice per day
- if using other ophthalmic products while using this product, wait at least 5 minutes between each product
- replace cap after each use
- children under 2 years of age: consult a doctor
Other information
- only for use in the eye
- store between 2˚ - 25˚C (36˚ - 77˚F)
Inactive ingredients
benzalkonium chloride 0.01%, dibasic sodium phosphate, hydrochloric acid/sodium hydroxide (adjust pH), purified water, and sodium chloride
Questions?
In the U.S., call 1-800-757-9195 or email [email protected]
1. The 2025 U.S. Study of Allergies, Multi-sponsor Surveys, Inc.
2. Alcon, data on file. 2022.
3. Alcon, data on file. 2015.
4. Alcon, data on file. 2026.
5. Alcon, data on file. 2026.
6. PATADAY® [package insert]. Fort Worth, TX: Alcon Inc.; 2010.
7. PAZEO® [package insert]. Fort Worth, TX: Alcon Inc.; 2016.
8. PATANOL® [package insert]. Fort Worth, TX: Alcon Inc.; 2002.